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How To Avoid "Just looking!": And Other Ways To Increase Your Retail Sales By Terry Kennon ( CreateSpace )
Release Date: 2006-02-02
Average Customer Rating:
List Price: $15.95
Price: $15.95
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Product Description
This is a no-nonsense guide that increases your retail sales closing rate. It shows how to virtually eliminate the common "Just looking!" objection. It explains a proven six-step program to closing a retail sale. The six steps take the mystery out of sales. Customer psychology, sales slumps, competition, be-backs, customer pick ups and floor preparation are all explained. It's written for sales people so it is easy to read, humorous, and to the point.
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 good for retail furniture
this is very good for furniture sales consultants. its good basic knowledge from someone who has done it. Easy read and some good information
Ron
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 Wasn't what I was hoping for... ( trm@barrow.com )
This book didn't offer the type of insight and advice I was expecting. It seemed to be all based on one person's experience without any type of additional research to substantiate his recommendations. Maybe it will work better for others, but it failed to convince me to take suggestions made in the book seriously.
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Misleading Title for a Marginal Value paperback ( sferrante33 )
Clearly, this book should have been titled "... and other ways to increase your FURNITURE sales". Attempting to gain a larger (much larger) audience with "Retail" is misleading, at best, as the whole book explains, and is told from the viewpoint of, a furniture salesman. If that's your profession, then fine, you will most likely enjoy this read. Otherwise, avoid "just looking" yourself. The universal retail sales applications represent maybe two pages and represent no special value for other retail sales professionals.
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 Not for everyone ( mscottj87 )
This book is only helpful to those involved in selling furniture...or perhaps automobiles. This book certainly does not apply to apparel retail.
The book itself is a breakdown of one man's experience in the furniture retail business into easy to digest steps.
If you are looking for a book on selling something else such as apparel I recommend Retail Selling Ain't Brain Surgery...It's twice as hard.
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 HOW TO AVOID JUST LOOKING
I BOUGHT A BOOK FOR ALL MY SALES PEOPLE AND THEY ALL LIKED THE BOOK, BUT THE IMPORTANT THING IS WE HAVE INCREASED OUR SALES, SO THAT MAKES ME HAPPY
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