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Making Hard Cash in a Soft Real Estate Market: Find the Next High-Growth Emerging Markets, Buy New Construction--at Big Discounts, Uncover Hidden Properties, ... Private Funds When Bank Lending is Tight
By Wendy PattonJustin Ryan ( Wiley )
Release Date: 2007-08-17
Average Customer Rating:
List Price: $24.95
Price: $16.47
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Product Description
"Filled with creative strategies that work in today's market. A must-read for the real estate investor!"
-Albert Lowry, PhD, New York Times bestselling author of

How You Can Become Financially Independent by Investing in Real Estate

A few years ago, even reckless real estate investors could still make money because the market was booming. But many markets have softened, and making a profit isn't as simple as it used to be. However-with the right strategy and long-term thinking-there is still plenty of money to be made in real estate.

If you're willing to look outside your local market, you'll discover emerging markets that are booming. And there are also smart investing strategies that work especially well in slowing markets. You can do it! You just need the new rules and wise tactics you'll find in this practical, profitable guide:
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Invest in up-and-coming, high-growth emerging markets
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Learn the powerful strategy of market-timing
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Use lease options to get more for your money
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Learn creative strategies to engineer hands-off investments
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Find foreclosures and other hidden bargains
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Invest in bargain-rate new construction projects

There are great deals hiding in every real estate market, and this book makes finding those values easy. Whether you want to locate the next up-and-coming growth markets, or find creative ways to finance your investments, Making Hard Cash in a Soft Real Estate Market is a savvy guide to investing for anyone who wants to play it safe and profitably.
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Product Reviews:
  Another Great Book 
If you think books on real estate investments are dull and hard to understand, read MAKING HARD CASH IN A SOFT REAL ESTATE MARKET by Wendy Patton and Justin Ryan.

Their "let's sit down together and we'll talk you through it" approach will inspire readers to get involved in real estate investing and will give them the necessary information needed to take that first step.

Jewel P. Arata
  No hard information ( tc3374 )
This was not what I had hoped for. The real estate market is in a "Soft time" and I had expected some good advise for the current investment market. There is really none in this book. There are a couple of chapters on how not to be afraid to invest. One on seller financing and one on the subdivision development process. Nothing new or interesting or relevant for the individual investor.
  A must read! 
Even if you are not a real estate investor you can understand these clear and structured techniques. You will learn strategies to take advantage of a good or "bad" market... and then, become an investor.
  A Worthy Read In A Crowded Field -- Buy It! ( wealthloop_project )
My profession has lead me to read many, many real estate investing books and truth be told, most are mediocre at best -- this book is not one of those! I don't know either Ms. Patton, or Mr. Ryan, but I have read Ms. Patton's previous book and I think that this one is even better. In my opinion, Ms. Patton and Mr. Ryan have managed to put together a very timely, readable and informative book. Not just a rehash of the basics, this book offers information that actually advances the base of knowledge available to the average investor.

In the spirit of full disclosure, I should say that I am an attorney, real estate broker, investor, trainer, and author of another unique and highly readable book on real estate investing that can also be found here on Amazon -- The WealthLoop Series Beginner's Guide to Building Wealth Buying Houses: The Foolproof Roadmap to Real Estate Riches Without the Risks and Hassles of Landlording.

"Hard Cash In A Soft Real Estate Market," is a very good book that will jump you light years ahead of the average investor. I would suggest that you buy it if you are serious about making a success of real estate investing.
  Good and Timely Resource!  ( honest_edward )
Well done. And great timing. The only thing missing from this book is what most others lack - a detailed treatment of the evidence and extent of the real estate bubble, and guidance how to read changing market conditions. For this, I strongly recommend "Cashing in on the Real Estate Bubble" as a companion book. Cashing in on the Real Estate Bubble Together, both books should be all you need.