By Thomas N. IngramRaymond W. LaForgeRamon A. AvilaJr., Charles H. SchwepkerMichael R. Williams ( South-Western College Pub )
Release Date: 2005-04-14
List Price: $152.95
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Product Description
Make effective sales decisions with SALES MANAGEMENT! With a focus on the importance of employing different sales strategies for different consumer groups, this management text blends the most recent sales management research with real-life best practices of leading sales organizations. Role plays, cases, technology, and applications are just a few of the tools that will help you succeed in your sales career.
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